Creative thinking that delivers results

03 Aug
Customer service, customer satisfaction, customer complaints, brand

Too often, marketers and customers service professionals view customer service problems as just that – a problem, or even worse as a nuisance or a bother. It’s time that we take a new perspective on this matter and realize that customer complaints and criticisms are opportunities for your business to refine what it does and how it takes care of the needs of its customers.

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05 Jul
ecommerce, online marketing, digital marketing

As marketers move more and more to becoming a more integral – and quantifiable part of the sales process, they are eager to refine and better influence their ability to ‘close’ sales with customers while limiting the likelihood that these customers won’t buy or may go elsewhere for their online purchase.

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31 May
CASL, email marketing, digital marketing, online marketing, spam

It’s been three years in the making, but the July 1st finish line for the implementation for Canada’s Anti-Spam Legislation (CASL) is quickly approaching. Many businesses may be worried, thinking they may not be prepared and fully compliant. How about your company ready? This blog will outline some of the key changes upcoming so you can assess where your business stands.

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